Portfolio
Kickoff Project
Cutting onboarding time in half for new customers
Digitized a 4-hour, phone-call-heavy onboarding process into an in-product checklist experience across 25 product tools, reducing time-to-value by 40% for 15,000+ active projects.
Mobile Push Notifications
Fixing inconsistent, low-value push notifications
Audited push notification copy across the product and found it lacked consistency and context. Created writing guidelines, Figma content templates, and an improved opt-in message to raise adoption.
New Permissions Experience
Making high-stakes permission changes easy to understand
Wrote all interface copy — empty states, confirmation modals, labels, and toasts — for a redesigned permissions tool, so users could confidently understand the impact of changes before making them.
Mobile Design System Documentation
Building a content governance model for Procore's mobile design system
Partnered with the mobile design team to audit inconsistent component copy across the app, then built writing guidelines and a reusable content template library so teams could maintain quality and consistency independently at scale.
Writing Samples
View my portfolio of writing samples and long-form content such as blog articles, website content, and ghostwriting assignments, from past roles in content marketing.